{"id":131,"date":"2026-06-17T12:16:00","date_gmt":"2026-06-17T15:16:00","guid":{"rendered":"https:\/\/digital1s3.perdigital.cl\/sitio10\/?p=131"},"modified":"2026-06-24T15:24:43","modified_gmt":"2026-06-24T18:24:43","slug":"agustin-edwards-del-rio-el-heredero-que-transformo-lun","status":"publish","type":"post","link":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/","title":{"rendered":"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN"},"content":{"rendered":"\n<p class=\"is-style-text-subtitle is-style-text-subtitle--1 wp-block-paragraph\">Agust\u00edn Edwards del Rio es el sexto en la l\u00ednea de linaje Edwards. Es bisnieto de Agust\u00edn Edwards Mac-Lure, el fundador de \u201cEl Mercurio\u201d. <\/p>\n\n\n\n<h2 class=\"wp-block-heading is-style-text-subtitle is-style-text-subtitle--2\">El linaje Edwards: Los or\u00edgenes de Agust\u00edn Edwards del Rio<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Agust\u00edn Edwards del Rio naci\u00f3 el 15 de Mayo de 1953, es parte de una de las familias mas influyentes del pa\u00eds. Una linea de antepasados con una influencia relevante en la historia nacional. El heredero del imperio Edwards ha mantenido un perfil bajo a lo largo de su carrera, a diferencia de sus familiares.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La familia Edwards tiene un origen de clase alta, olig\u00e1rquica y conservadora. Con tradiciones como que el primog\u00e9nito de cada generaci\u00f3n debe hacerse cargo de los negocios familiares y ser el patriarca de la familia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Su padre, <a href=\"https:\/\/es.wikipedia.org\/wiki\/Agust%C3%ADn_Edwards_Eastman\">Agust\u00edn Edwards Eastman<\/a>, desde 1957 se hizo cargo del imperio familiar. Incluido El Mercurio, el cual tuvo un papel importante en la ca\u00edda del gobierno de Salvador Allende. Su bisabuelo fue ministro de estado y diplom\u00e1tico, aparte de sus labores empresariales. Y su tatarabuelo fue militante del partido nacional y fue ministro de hacienda en el gobierno de Balmaceda.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Exilio en Estados Unidos y sus primeros pasos en el imperio Edwards<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Asisti\u00f3 al colegio Grange School gran parte de su vida, hasta el triunfo de la Unidad Popular. Despu\u00e9s de eso, su padre decidi\u00f3 autoexiliarse a Estados Unidos junto a toda su familia. Agustin Jr termin\u00f3 sus estudios secundarios en The Choate School. Al graduarse, ingres\u00f3 a la universidad Trinity College para estudiar bachillerato en menci\u00f3n de negocios. La familia volvi\u00f3 a Chile, luego de que Agust\u00edn terminara sus estudios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al regresar a Chile, su padre lo puso a trabajar en El Mercurio como reporter. Despu\u00e9s se instal\u00f3 un tiempo en el directorio de CCU. Luego, durante la d\u00e9cada de los 1980, se desempe\u00f1\u00f3 en el Banco Edwards como director hasta 1996 cuando renunci\u00f3 a su posici\u00f3n. En la misma d\u00e9cada, en 1981 se caso con Therese Mathews, una norteamericana de familia acomodada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A pesar de la vida de casado, sigui\u00f3 cumpliendo con su papel dentro de las empresas familiares. Sin embargo, a medida que pasaba el tiempo y con el retorno a la democracia el imperio familiar perdi\u00f3 influencia. Su padre vendi\u00f3 acciones de empresas, sus diarios perdieron influencia.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Como transformo Las \u00daltimas noticias.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Desde la d\u00e9cada de los 1990 el imperio Edwards fue decayendo. El Mercurio estaba perdiendo influencia y <a href=\"https:\/\/www.lun.com\/pages\/LUNHomepage.aspx?BodyID=0&amp;dt=\">Las \u00daltimas Noticias <\/a>estaba en una situaci\u00f3n econ\u00f3mica complicada. Los medios se vieron envueltos en una crisis tras la vuelta de la democracia.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En 1997, Agust\u00edn Edwards del R\u00edo entra a LUN y en 2001 toma la direcci\u00f3n del diario. Su primera gran decisi\u00f3n fue regirse por el internet. Todos los art\u00edculos se publicaban en la web un d\u00eda antes de la publicaci\u00f3n en papel y los m\u00e1s clickeados se utilizaban en la portada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En sus primeros a\u00f1os el diario se caracteriz\u00f3 por el contenido de far\u00e1ndula. A base de personajes conocidos en el mundo del espect\u00e1culo el diario subi\u00f3 sus ventas. Una vez su \u00e9xito se consolid\u00f3 el contenido se centr\u00f3 en: f\u00fatbol, personajes de realitys e historias llamativas.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desde que asumi\u00f3 el cargo de director el diario se volvi\u00f3 un reflejo de \u00e9l. LUN es todo lo contrario a El Mercurio, no busca influencia pol\u00edtica, ni busca complacer al empresariado. Se basa en lo curioso, llamativo y \u00fatil. Tambi\u00e9n al ser parte de una familia acomodada y privilegiada, le abri\u00f3 las puertas a un mundo que no conoc\u00eda. El mundo del chileno promedio.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"550\" height=\"367\" src=\"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg\" alt=\"Agust\u00edn Edwards del R\u00edo, director de LUN\" class=\"wp-image-137\" srcset=\"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg 550w, https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg-300x200.jpg 300w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Agust\u00edn Edwards del Rio es el sexto en la l\u00ednea de linaje Edwards. Es bisnieto de Agust\u00edn Edwards Mac-Lure, el fundador de \u201cEl Mercurio\u201d. El linaje Edwards: Los or\u00edgenes de Agust\u00edn Edwards del Rio Agust\u00edn Edwards del Rio naci\u00f3 el 15 de Mayo de 1953, es parte de una de las familias mas influyentes del [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":137,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4,5],"tags":[33,7,6],"class_list":["post-131","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analisis-de-medios","category-historia-de-la-prensa","category-prensa-chilena","tag-agustin-edwards-del-rio","tag-las-ultimas-noticias","tag-lun"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN - Proyecto.lun<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN - Proyecto.lun\" \/>\n<meta property=\"og:description\" content=\"Agust\u00edn Edwards del Rio es el sexto en la l\u00ednea de linaje Edwards. Es bisnieto de Agust\u00edn Edwards Mac-Lure, el fundador de \u201cEl Mercurio\u201d. El linaje Edwards: Los or\u00edgenes de Agust\u00edn Edwards del Rio Agust\u00edn Edwards del Rio naci\u00f3 el 15 de Mayo de 1953, es parte de una de las familias mas influyentes del [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/\" \/>\n<meta property=\"og:site_name\" content=\"Proyecto.lun\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-17T15:16:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-24T18:24:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"550\" \/>\n\t<meta property=\"og:image:height\" content=\"367\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"valem\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"valem\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo estimado de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/\"},\"author\":{\"name\":\"valem\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#\\\/schema\\\/person\\\/9eb170e19d11e0f62d818065a5a760cb\"},\"headline\":\"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN\",\"datePublished\":\"2026-06-17T15:16:00+00:00\",\"dateModified\":\"2026-06-24T18:24:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/\"},\"wordCount\":626,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2026\\\/06\\\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg\",\"keywords\":[\"Agust\u00edn Edwards del R\u00edo\",\"Las \u00daltimas Noticias\",\"LUN\"],\"articleSection\":[\"An\u00e1lisis de medios\",\"Historia de la prensa\",\"Prensa chilena\"],\"inLanguage\":\"es-CL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/\",\"url\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/\",\"name\":\"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN - Proyecto.lun\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2026\\\/06\\\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg\",\"datePublished\":\"2026-06-17T15:16:00+00:00\",\"dateModified\":\"2026-06-24T18:24:43+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/#breadcrumb\"},\"inLanguage\":\"es-CL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es-CL\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/#primaryimage\",\"url\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2026\\\/06\\\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg\",\"contentUrl\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2026\\\/06\\\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg\",\"width\":550,\"height\":367,\"caption\":\"Agust\u00edn Edwards del R\u00edo, director de LUN\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/2026\\\/06\\\/17\\\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#website\",\"url\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/\",\"name\":\"Proyecto.lun\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es-CL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#organization\",\"name\":\"Proyecto.lun\",\"url\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-CL\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2026\\\/05\\\/09B4ECCE-C4A8-4E81-A17F-6172506F4AE5-1-1-edited-1.jpg\",\"contentUrl\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/wp-content\\\/uploads\\\/sites\\\/11\\\/2026\\\/05\\\/09B4ECCE-C4A8-4E81-A17F-6172506F4AE5-1-1-edited-1.jpg\",\"width\":327,\"height\":327,\"caption\":\"Proyecto.lun\"},\"image\":{\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/#\\\/schema\\\/person\\\/9eb170e19d11e0f62d818065a5a760cb\",\"name\":\"valem\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es-CL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db1516714b6f02703bc210d9a306b3f7099bf19079a1d7e99903017cdc812cb5?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db1516714b6f02703bc210d9a306b3f7099bf19079a1d7e99903017cdc812cb5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/db1516714b6f02703bc210d9a306b3f7099bf19079a1d7e99903017cdc812cb5?s=96&d=mm&r=g\",\"caption\":\"valem\"},\"url\":\"https:\\\/\\\/digital1s3.perdigital.cl\\\/sitio10\\\/author\\\/valem\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN - Proyecto.lun","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/","og_locale":"es_ES","og_type":"article","og_title":"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN - Proyecto.lun","og_description":"Agust\u00edn Edwards del Rio es el sexto en la l\u00ednea de linaje Edwards. Es bisnieto de Agust\u00edn Edwards Mac-Lure, el fundador de \u201cEl Mercurio\u201d. El linaje Edwards: Los or\u00edgenes de Agust\u00edn Edwards del Rio Agust\u00edn Edwards del Rio naci\u00f3 el 15 de Mayo de 1953, es parte de una de las familias mas influyentes del [&hellip;]","og_url":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/","og_site_name":"Proyecto.lun","article_published_time":"2026-06-17T15:16:00+00:00","article_modified_time":"2026-06-24T18:24:43+00:00","og_image":[{"width":550,"height":367,"url":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg","type":"image\/jpeg"}],"author":"valem","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"valem","Tiempo estimado de lectura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/#article","isPartOf":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/"},"author":{"name":"valem","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#\/schema\/person\/9eb170e19d11e0f62d818065a5a760cb"},"headline":"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN","datePublished":"2026-06-17T15:16:00+00:00","dateModified":"2026-06-24T18:24:43+00:00","mainEntityOfPage":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/"},"wordCount":626,"commentCount":0,"publisher":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#organization"},"image":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/#primaryimage"},"thumbnailUrl":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg","keywords":["Agust\u00edn Edwards del R\u00edo","Las \u00daltimas Noticias","LUN"],"articleSection":["An\u00e1lisis de medios","Historia de la prensa","Prensa chilena"],"inLanguage":"es-CL","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/","url":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/","name":"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN - Proyecto.lun","isPartOf":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#website"},"primaryImageOfPage":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/#primaryimage"},"image":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/#primaryimage"},"thumbnailUrl":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg","datePublished":"2026-06-17T15:16:00+00:00","dateModified":"2026-06-24T18:24:43+00:00","breadcrumb":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/#breadcrumb"},"inLanguage":"es-CL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/"]}]},{"@type":"ImageObject","inLanguage":"es-CL","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/#primaryimage","url":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg","contentUrl":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/06\/EL-U\u2560uLTIMO-AGUSTI\u2560uN2-foto-agencia-uno.jpg.jpg","width":550,"height":367,"caption":"Agust\u00edn Edwards del R\u00edo, director de LUN"},{"@type":"BreadcrumbList","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/2026\/06\/17\/agustin-edwards-del-rio-el-heredero-que-transformo-lun\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/digital1s3.perdigital.cl\/sitio10\/"},{"@type":"ListItem","position":2,"name":"Agust\u00edn Edwards del R\u00edo: El heredero que transformo LUN"}]},{"@type":"WebSite","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#website","url":"https:\/\/digital1s3.perdigital.cl\/sitio10\/","name":"Proyecto.lun","description":"","publisher":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/digital1s3.perdigital.cl\/sitio10\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es-CL"},{"@type":"Organization","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#organization","name":"Proyecto.lun","url":"https:\/\/digital1s3.perdigital.cl\/sitio10\/","logo":{"@type":"ImageObject","inLanguage":"es-CL","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#\/schema\/logo\/image\/","url":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/05\/09B4ECCE-C4A8-4E81-A17F-6172506F4AE5-1-1-edited-1.jpg","contentUrl":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-content\/uploads\/sites\/11\/2026\/05\/09B4ECCE-C4A8-4E81-A17F-6172506F4AE5-1-1-edited-1.jpg","width":327,"height":327,"caption":"Proyecto.lun"},"image":{"@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/digital1s3.perdigital.cl\/sitio10\/#\/schema\/person\/9eb170e19d11e0f62d818065a5a760cb","name":"valem","image":{"@type":"ImageObject","inLanguage":"es-CL","@id":"https:\/\/secure.gravatar.com\/avatar\/db1516714b6f02703bc210d9a306b3f7099bf19079a1d7e99903017cdc812cb5?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/db1516714b6f02703bc210d9a306b3f7099bf19079a1d7e99903017cdc812cb5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/db1516714b6f02703bc210d9a306b3f7099bf19079a1d7e99903017cdc812cb5?s=96&d=mm&r=g","caption":"valem"},"url":"https:\/\/digital1s3.perdigital.cl\/sitio10\/author\/valem\/"}]}},"_links":{"self":[{"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/posts\/131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/users\/31"}],"replies":[{"embeddable":true,"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/comments?post=131"}],"version-history":[{"count":7,"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/posts\/131\/revisions"}],"predecessor-version":[{"id":147,"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/posts\/131\/revisions\/147"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/media\/137"}],"wp:attachment":[{"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/media?parent=131"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/categories?post=131"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digital1s3.perdigital.cl\/sitio10\/wp-json\/wp\/v2\/tags?post=131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}